Branding in Seongsu ·브랜딩 인 성수동A relationship that changed with just one kiss.

A relentless marketing executive and a warm-hearted intern are always at odds with each other but everything takes a wild turn when their souls switch after an unexpected kiss.

ko
Drama
Created By

Choi Seon-mi

First Aired on

Feb 05, 2024

1 seaons till Mar 14, 2024

Popularity: 8.9578
13 votes
Networks
(KR)
Production

STUDIO X+U (KR)Studio V+ (KR)HIGROUND (KR)

Status: Ended

Show Ended

Last episode: The Truth

Seasons & episodes

Total 1 seasons, 24 episodes

Season 1

A relationship-reversal romantic thriller set in the branding mecca of Seongsu-dong that follows the soul-swapping story of Kang Na-eon, a tough marketing team leader, and So Eun-ho, a flirtatious intern.

Aired

24 Episodes
  • Episode 1You Are Not My Junior27 min

    Despite Na-eon's continued success in securing significant marketing deals, she finds herself bothered by an intern named Eun-ho. Despite being just an intern, Eun-ho consistently disrupts Na-eon's routine. Frustrated, Na-eon decides to confront Eun-ho in an eerie location, possibly indicating that she has reached her limit.

  • Episode 2Cruelty Free XU Beauty29 min

    Eun-ho vehemently opposes animal cruelty, and it was this very conviction that led him to take a stand against his own company when he was just an intern during a recent incident. To quell his curiosity, Na-eon puts an end to his suspicions by arranging a meeting with XU Beauty. Content for the moment, Eun-ho quickly moves on to visit one of XU Beauty's factories, unaware of the surprises that await him later in the day.

  • Episode 3XU Cruelty25 min

    Eun-ho, oblivious to the gravity of the information he stumbled upon, feels compelled to share his discovery with Na-eon. However, her reaction is unexpectedly calm, contrasting with his anticipation. Despite the unsettling nature of what he witnessed at the factory, the collaboration between XU Beauty and Seongsu Agency proceeds seamlessly, leaving Eun-ho bewildered by the apparent ease with which the project advances.

  • Episode 4The Downfall28 min

    The Na-eon's XU Beauty event unfolds seamlessly, garnering a positive response from the public. Yet, what appeared to be another flawless project marks the onset of Na-eon's significant downfall. The morning after, she encounters an entirely new disaster, and the solution she believed would pave her way out unexpectedly places her in grave danger.

  • Episode 5The Switch29 min

    Na-eon wakes up in the hospital, trapped in Eun-ho’s body. To figure out exactly what happened, she continues living Eun-ho’s life and realizes that at Seongsu Agency, he has been assigned to Team Underdog, a team full of troublesome employees that is led by none other than Yoo-mi.

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